Sales Promotion vs. Personal Selling
Sales Promotion:
Instant sales through offers and incentives.
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Personal Selling:
Direct interaction to build long-term connections.
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Sales Promotion:
Short-term results, affordable for companies.
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Personal Selling:
Long-term oriented, expensive for companies.
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Sales Promotion:
Simple products, wide target audience.
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Personal Selling:
Complex products, high-purchasing power audience.
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Both Essential:
Choose wisely to drive business growth!
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